Health Systems
Attract new patients and improve outcomes
A low-risk, low-investment way to grow women’s health services and build loyalty with female consumers
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The stakes are high for maternity care
Unacceptable outcomes & disparities
40%
increase in maternal mortality in 2021
*
Commonwealth Fund (2022)
2.6x
higher for Black moms
*
Commonwealth Fund (2022)
Women want something different
54%
of all women interested in midwife-led care
*
Listening to Mothers Survey (2018)
80%
of Black women interested in midwife-led care
*
Listening to Mothers Survey (2018)
Unique opportunity to build loyalty
74%
of women return to system where they delivered for
future care
*
Women’s Service Line Trends (Advisory Board 2020)
80%
of healthcare decisions made by women who act as “Chief Medical Office” for their household
*
Consumer Survey of US Healthcare (Oliver Wyman 2018)
Our Model
Delivering holistic, low-intervention care
Collaborative Care
Low-intervention, whole-person care that integrates the best of obstetrics & midwifery, with access to a health system specialist network
Consumer-Centric Clinics
Welcoming clinics drive better experience and are strategically located to meet patient & partner needs
Tech-Enabled Experience
Reimagined, tech-supported pregnancy care, with virtual care team support and targeted, decision-focused content
Education & Community
Classes and community building activities from prenatal through postpartum care so women feel informed & supported
What we offer
Oula meets health system & consumer needs
CONSUMERS NEED:
Holistic Low-intervention Care
Collaborative midwife-OBGYN care addresses physical, mental and social needs
Consumer-Centric Experience
Hybrid, tech-enabled model enables superior experience
Better Outcomes & Equity
25-65% better outcomes for Black identifying & Medicaid patients
HEALTH SYSTEMS NEED:
Solution to OB Burnout & Shortages
Staff extension and 24/7 L&D coverage
Loyalty amidst Increasing Competition
Differentiated experience attracts net new patients & builds loyalty
Sustainable Outcomes & Value
Quality improvement & management Midwifery model enables risk optimization & top of license care
Our Value
NYC Case Study
SMART GROWTH
2000+
babies delivered at Mount Sinai West - in just 3 years175
NY & NJ zip codes served - expanded catchment areaOUTCOMES & EXPERIENCE
25%
lower C-section rateEquity
same improvements realized for Black identifying patients94
Net Promoter ScoreTURNKEY SOLUTION
3-6 mos.
to open each clinic, quickly unlocking partnership value$0 Capex
Oula covers startup cost to stand up clinical footprint“Choosing to deliver with Oula allows patients to experience the best of both worlds: a holistic and collaborative birth experience with the safety and resources of a top NYC hospital.”
Dr. Holly Loudon,
Chair of Obstetrics, Gynecology & Reproductive Science at Mount Sinai West
Chair of Obstetrics, Gynecology & Reproductive Science at Mount Sinai West
Interested in partnering with Oula?
Get in Touch