Delivering a better birth experience.

Bringing OBGYNs and Midwives together.
We’re in-network with most major insurance providers, including some medicaid plans.

We’ve redesigned maternity care
from the ground up.

The "Middle Ground"

Where modern medicine meets human intuition. We combine the best of obstetrics and midwifery care to deliver a compassionate hospital birth experience that is grounded in evidence and your personal preferences. You can trust us to lead with evidence, and we trust you to know your body best.

There's no "right way"
to give birth

We provide the space for you to feel seen and heard throughout your pregnancy journey, without judgment. We spend twice as long with you as a traditional OB practice, and we're always available to answer questions between visits.

Accessible care
for everyone

We believe everyone deserves access to the best care, so we accept all major insurance plans, including Medicaid, in addition to including birth education as part of your prenatal care.

We're in network with major insurance

We believe everyone deserves access to the best care, which is why we work with most major insurance plans, including Medicaid. Our financial counselors are here to help you navigate your bills.

Learn more
The difference in terms of patient care, vibe, everything is night and day. Oula is so wonderful! They really treat you like a whole person, not just a number. Highly recommend.
Rachel H.
I recently switched care to Oula from an OB and I am so glad I did! I feel incredibly heard, respected, and informed regarding every question I have and decision I have made thus far in this pregnancy. Midwives take care to give real evidence and data behind why every recommendation is given.
Alexandra Y.
I am incredibly happy with the quality of care I have received from the Oula team throughout my pregnancy, delivery and postpartum journey. I have always felt heard and respected, and everyone on the team has provided a compassionate, evidence-based approach to my care that has helped me to be informed and empowered in my decision-making. This is how I wish all health care was like!
Darcy A.
Could not be more obsessed with Oula and their team. Highly recommend if you're looking for super attentive, accessible and non-judgemental care during pregnancy.
Thando H.

Our low intervention approach delivers
better clinical outcomes

Oula patients have lower rates of preterm birth, lower cesarean birth rates, and higher rates of successful VBACs.

1500+ Oula babies delivered

Our Services

Full-service pregnancy care

Most maternity clinics won't see you until well into your first trimester. At Oula, we're proud to support you as soon as you get a positive pregnancy test. We offer in-person and virtual prenatal appointments, options for remote monitoring, delivery of your baby at Mt Sinai West hospital, and even support through the fourth trimester. We’ll also help connect you with doulas, lactation consultants, physical therapists, and all the support you need for a comfortable pregnancy, birth, and postpartum.

Pregnancy and birth education

Birth education is included in your Oula care. We incorporate education into your visits as well as offer regular virtual classes and office hours, such as our Birth Plan Workshop and Postpartum Office Hours.

Virtual coaching

Meet with a midwife from the comfort of your own home. We also offer coaching with nutritionists and postpartum doulas for an additional fee, and our care team supports you virtually between in-person visits.

The Oula portal

Keep Oula in your pocket between appointments. Navigate key decisions, build your birth plan, and learn what's coming next. You can also message your team whenever you need them. Because the most personal experience in your life deserves a personalized plan.

Preconception counseling

From demystifying cycle tracking and fertile windows to preparing for genetic testing, Preconception Counseling at Oula goes beyond traditional care and offers personalized support, uniquely tailored to meet your needs. We offer virtual Preconception Counseling for those ready to begin their pregnancy journey.

Comparing the Oula approach

Standard Pregnancy Care
Pregnancy support as early as a positive test
Pregnancy care starting at 8-10 weeks
Patient-centered intake visit that prioritizes your wants and needs during pregnancy.
Brief review of medical history.
More time spent with care providers.
More time spent in the waiting room.
A warm and welcoming clinic, designed with your comfort in mind.
Cold and uncomfortable exam rooms.
Available between visits to answer questions on the Oula portal or over the phone.
Questions answered primarily during short visits.
Personalized digital birth plans and decision support for your preferences.
Resistance to birth plans and minimal guidance about decisions.
Comprehensive postpartum support that includes weekly virtual office hours.
One appointment 6 weeks after birth that is primarily to clear patients for sex.
Dedicated BIPOC postpartum office hours offered monthly.
BIPOC-specific needs are typically ignored.
Birth education incorporated into each visit with supporting evidence.
Minimal education offered beyond “dos and don'ts”.

Our clinics

The modern maternity clinic is here. We've created prenatal clinics that are warm, thoughtfully designed, and welcoming to all. We'd love to meet you!

Oula Babies

Our most frequently asked questions

More FAQs
See all

Unlock Oula’s complimentary guide to preconception & the first trimester


Sign up for our newsletter and follow us on social to learn more!

Be the first to know.